Marka yönetimi ve tüketici karar sürecine etkileri

dc.contributor.advisor	Başaran Alagöz, Selda
dc.contributor.author	Ak, Tuğba
dc.date.accessioned	2020-12-06T11:55:30Z
dc.date.available	2020-12-06T11:55:30Z
dc.date.submitted	2009
dc.date.issued	2018-08-06
dc.identifier.uri	https://acikbilim.yok.gov.tr/handle/20.500.12812/100110
dc.language	Turkish
dc.language.iso	tr
dc.rights	info:eu-repo/semantics/openAccess
dc.rights	Attribution 4.0 United States	tr_TR
dc.rights.uri	https://creativecommons.org/licenses/by/4.0/
dc.subject	İşletme	tr_TR
dc.subject	Business Administration	en_US
dc.title	Marka yönetimi ve tüketici karar sürecine etkileri
dc.title.alternative	Brand management and affect to consumer decision process
dc.type	masterThesis
dc.date.updated	2018-08-06
dc.contributor.department	İşletme Anabilim Dalı
dc.subject.ytm	Brand
dc.subject.ytm	Brand management
dc.subject.ytm	Consumer behavior
dc.subject.ytm	Consumers
dc.subject.ytm	Decision making process
dc.identifier.yokid	343900
dc.publisher.institute	Sosyal Bilimler Enstitüsü
dc.publisher.university	KARAMANOĞLU MEHMETBEY ÜNİVERSİTESİ
dc.identifier.thesisid	240566
dc.description.pages	161
dc.publisher.discipline	İşletme Bilim Dalı

Except where otherwise noted, this item's license is described as info:eu-repo/semantics/openAccess