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Integrated marketing communications for travel agencies

dc.contributor.advisorTuzcuoğlu, Kazım Selçuk
dc.contributor.authorLaatiri, Sabrine
dc.date.accessioned2021-05-07T07:37:01Z
dc.date.available2021-05-07T07:37:01Z
dc.date.submitted2019
dc.date.issued2019-12-10
dc.identifier.urihttps://acikbilim.yok.gov.tr/handle/20.500.12812/592378
dc.description.abstractSeyahat acenteleri için Bütünleşik Pazarlama iletişimi tezi, turizm endüstrisinin tarihi ve seyahat acenteleri sektörüne gelinceye Kadar zamanla nasıl geliştiği hakkında bir fikir verecektir ve ayrıca seyahat acentelerinin hizmetlerini entegre pazarlama iletişimi araçları ile nasıl pazarladığını belirleyecektir.
dc.description.abstractIntegrated Marketing communications for travel agencies thesis will give a scoop about the history of tourism industry and how it developed with time till it comes to travel agencies sector, also will determine how travel agencies marketing their services through integrated marketing communication tools.en_US
dc.languageEnglish
dc.language.isoen
dc.rightsinfo:eu-repo/semantics/openAccess
dc.rightsAttribution 4.0 United Statestr_TR
dc.rights.urihttps://creativecommons.org/licenses/by/4.0/
dc.subjectTurizmtr_TR
dc.subjectTourismen_US
dc.titleIntegrated marketing communications for travel agencies
dc.title.alternativeSeyahat acenteleri entegre pazarlama iletişimi
dc.typemasterThesis
dc.date.updated2019-12-10
dc.contributor.departmentPazarlama Ana Bilim Dalı
dc.identifier.yokid10287396
dc.publisher.instituteSosyal Bilimler Enstitüsü
dc.publisher.universityBAHÇEŞEHİR ÜNİVERSİTESİ
dc.identifier.thesisid591154
dc.description.pages80
dc.publisher.disciplineDiğer


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